Trade data-driven policy analysis

List of the contents of this article:

• 1, What is the system of customer sales management?
• 2、 What is the role of ERP in enterprise sales management?
• 3, How to choose a suitable enterprise sales WeChat management crm system?

What is the system of customer sales management?

The system of customer sales management is the CRM system. In order to improve the core competitiveness, enterprises use corresponding information technology and Internet technology to coordinate the interaction between enterprises and customers in sales, marketing and service, so as to improve their management methods and provide customers with innovative personalized customer interaction and service processes.

CRM (CustomerManagement), a customer relationship management system, helps enterprises optimize management processes with the help of information means, focusing on customer management, and also includes employee management, product management, sales management and data analysis, etc., all to improve The purpose is to improve the corporate image and performance of the enterprise.

Customer management In traditional management, enterprises use forms and small notebooks to record customer basic information, contact information, follow-up records and other information. In the CRM system, it is managed through: sales leads, customers, contacts and other modules.

means that enterprises use CRM technology to manage the relationship with customers. On different occasions, CRM may be a management term or a software system. CRM, which is usually referred to as a software system that uses computer automation to analyze sales, marketing, customer service and other processes.

CRM system means customer relationship management system, which is a software that reasonably improves enterprise profitability, customer satisfaction and employee productivity based on the premise of information technology.

What is the role of ERP in enterprise sales management?

1. In terms of sales management: the ERP system's sales management of enterprises is mainly reflected in the control of sales processes, the management of user resources, the analysis of sales performance, the recording of sales processes and the accounting of sales commissions, etc. The ERP system also improves the management of sales personnel of enterprises. It is convenient for sales staff to work.

2. So, the role of sales management in the ERP system is an indispensable part of supply chain management of production, supply and sales. When product sales increase, the enterprise will have a large amount of capital and have better development.

3. ERP is an enterprise management software that integrates material resource management (logistics), human resources management (flow of people), financial resource management (financial flow) and information resource management (information flow). It will include customer/service architecture, use graphical user interface, and apply open system production.

4. First, realize the integrated management of enterprise information data. A good ERP software can comprehensively manage the data of the enterprise's purchase, sales, inventory and finance, and solve a series of problems such as departmental dispersion, loose management, lack of information, and frequent management loopholes in the previous manual management mode.

5. Let's talk about the impact of using ERP system on enterprises. Integrate the value chain of enterprise supply, production and sales.

How to choose a suitable enterprise sales WeChat management crm system?

1. When choosing a scrm management system, it is necessary to consider whether the software meets the requirements, whether the functions are complete, whether it is easy to use, and whether it is cost-effective. If you also pay attention to these factors and want to choose a functionally compliant WeChat marketing management system scrm management system software, it is recommended that you use the Zhong'an scrm management system here.

2. However, if you don't have so much time to learn about the WeChat crm system manufacturers of various enterprises, it's even moreThe simple way is to choose a mobile crm system with a good reputation in the industry. Most companies recognize mobile crm management software, which should be more reliable.

3. At present, there are a wide variety of private domain management tools for enterprise WeChat operation on the market, and it is not easy to choose products. Now refer to relevant professional information and personal trial experience, and recommend 3 relatively practical and cost-effective tools: Jin Laike, Weisheng, and Zhiqu Baichuan. If you are interested, you can go to the official website of their company to download the trial version and try it for free first.

4. The enterprise WeChat crm system can realize flexible customization and personalized services. When choosing an enterprise crm management system, enterprises must pay attention to whether they can achieve flexible customization and personalized services. Because the situation of each enterprise is different, the customer management scheme given according to the standard model cannot really meet the actual needs and business of the enterprise.

5. Optimize the internal management system of the enterprise. Through the work circle of CRM, employees can spontaneously add tasks/schedules every day to better sort out their work without the need for leadership to urge.

6. How do enterprises choose the CRM system? Determine requirements: When choosing a CRM system, enterprises need to clarify their needs and goals, such as customer management, sales management, marketing, customer service, etc., in order to choose the CRM system that suits them.